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Job Description OverviewThe Senior Designer supporting PepsiCo's Corporate Brand team will engage with cross-functional teams to drive comprehensive brand and graphic design projects from ideation and strategy to execution. The main objective of this role is to guide brand design, help craft the brand design strategy, and execute major design projects across the portfolio.You are:* A lover of design, brands, and people* A self-starter with entrepreneurial spirit* Energized by challenges* Empathetic to consumers, customers, and internal stakeholders* Keen eye for consumer behavior trends in addition to extraordinary design savvy* A storyteller, visually & verbally* Comfortable multitasking* CollaborativeResponsibilities* Create high quality brand design solutions in a rapid paced, high-output environment* Articulate and present design concepts with clarity and confidence to cross‑functional partners and senior stakeholders, framing creative decisions within business and brand strategy* Quickly sketch ideas to create and communicate concepts* Actively lead and contribute to ideation and brainstorm sessions, helping shape creative direction and elevate team output* Be able to iterate on designs based on direction and feedback from Brand Design lead(s)* Design in alignment with evolving brand frameworks, ensuring consistency while solving for business objectives and market needs* Proactively manage timelines, milestones, and deliverables; communicate progress regularly and ensure work is delivered on time and at a high standard* Serve as a mentor and thought partner to junior designers, contributing to creative culture and continuous improvement across the teamCompensation and Benefits:* The expected compensation range for this position is between $93,500 - $156,450.* Location, confirmed job-related skills, experience, and education will be considered in setting actual starting salary. Your recruiter can share more about the specific salary range during the hiring process.* Bonus based on performance and eligibility target payout is 10% of annual salary paid out annually.* Paid time off subject to eligibility, including paid parental leave, vacation, sick, and bereavement.* In addition to salary, PepsiCo offers a comprehensive benefits package to support our employees and their families, subject to elections and eligibility: Medical, Dental, Vision, Disability, Health, and Dependent Care Reimbursement Accounts, Employee Assistance Program (EAP), Insurance (Accident, Group Legal, Life), Defined Contribution Retirement Plan.Qualifications* Bachelor’s degree in graphic design or equivalent experience* 5+ years studio experience as a graphic designer taking projects from concept through completion or brand, communication design background * Background + strong understanding of brand/graphic design as well as a understanding of motion design* Brand design background and style guideline experience, 360 visual identities* Strong portfolio of design work showcasing both print and digital projects* Strong typography and layout sensibility* Great sketching (digital and/or hand sketching) skills and idea development techniques to create and communicate concepts * Foundational photography skills including lighting, composition, and retouching; ability to articulate ideas conceptually* Technically solid, able to illuminate ideas and visualize design stories across a variety of media* Expert at Adobe Creative Suite programs* Works well with others to deliver results; keeps others informed to avoid unnecessary surprisesEEO StatementOur Company will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of the Fair Credit Reporting Act, and all other applicable laws, including but not limited to, San Francisco Police Code Sections 4901-4919, commonly referred to as the San Francisco Fair Chance Ordinance; and Chapter XVII, Article 9 of the Los Angeles Municipal Code, commonly referred to as the Fair Chance Initiative for Hiring Ordinance.All qualified applicants will receive consideration for employment without regard to age, race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability status.PepsiCo is an Equal Opportunity Employer: Female / Minority / Disability / Protected Veteran / Sexual Orientation / Gender Identity / AgeIf you'd like more information about your EEO rights as an applicant under the law, please download the available EEO is the Law & EEO is the Law Supplement documents. View PepsiCo EEO Policy.Location- New York CityNY