Job Information
MSys Inc. Data Analyst (Web Analytics) in United States
Webcam interview; customer in PST
Brief Job Description:
Analyze data from the agency's digital platforms (e.g., websites, social, apps, campaigns, etc.) to uncover insights, trends and opportunities for improvement and strategic direction.
Translate analytical findings into clear narratives using visualizations and storytelling.
Lead and facilitate business review meetings with stakeholders to understand business priorities, to share findings, and to recommend strategic actions.
Set up and manage analytics software (e.g., GA4, Google Tag Manager, etc.).
Implement new tracking tags for marketing campaigns or UX events.
Update filters, conversions, or custom dimensions/metrics when business needs change.
Collect, clean, and analyze data to derive insights and inform decision-making. Analyze complex datasets to identify trends, patterns, and actionable insights. Use statistical and analytical techniques to interpret data trends.
Use languages and tools like SQL, Power BI, and Excel.
Minimum Qualifications:
Three (3) years of experience in digital / web analytics (e.g., Google Analytics, Google Tag Manager, HTML, etc.).
Three (3) years of experience querying data in a relational database environment (e.g., Snowflake, SQL Server, Oracle etc.).
Three (3) years of experience in data analysis (e.g., Excel, R, Python, etc.).
Two (2) years of experience in building dashboards or reports (e.g., Looker, Power BI, etc.).
One (1) year of experience facilitating meetings and presenting analytical findings.
A bachelor's degree in Marketing, Business Analytics, Information Systems, or a similar field.
transit experience preferred
Desired Skills
-
+