Job Information
GoTo SEO Manager in Guatemala
Job Description
*Where you’ll work: * Guatemala City, Guatemala
Marketing at GoTo
At GoTo, our Marketing team shapes the company’s presence, voice, and vision—both inside GoTo and around the world. We use innovative, AI-driven insights and tools to connect with customers in meaningful ways and help grow our business. Here, creative problem-solving and fresh ideas are always encouraged and appreciated as we find new ways to share our story. Join our team, where your creativity and curiosity help us reach and inspire customers everywhere.
Your Day to Day
As a SEO Manager, you will work on:
Develop and execute a forward-thinking SEO and AI Search roadmap that aligns with key business objectives for our core products.
Collaborate with the content and marketing teams to improve our visibility, brand sentiment, and share of voice within large language models (LLMs) and generative search results.
Build and present data-backed business cases to support investment in new tools, resources, and content initiatives.
Analyze performance data from tools like Google Analytics, Looker Studio, and BrightEdge to identify trends, challenges, and new growth opportunities.
Communicate the impact of your work by creating clear and insightful reports on SEO projects and performance for the broader marketing team.
Conduct pre/post-launch analysis for content updates to measure their effectiveness and inform future strategy.
What We’re Looking For
As an SEO Manager, your background will look like:
Experience in an SEO role with a history of implementing strategies that result in measurable organic growth.
A deep understanding of modern SEO principles (technical, content, off-page) and the ability to explain complex concepts clearly to various audiences
The ability to analyze data from platforms like Google Analytics and Looker Studio, derive actionable insights, and tell a compelling story with that data.
Experience developing content strategies based on thorough keyword research and competitive analysis.
Familiarity with enterprise SEO tools (e.g., BrightEdge, Google Search Console, Screaming Frog) and A strong interest and foundational understanding of AI Search (like Google's SGE) and ideas on how to optimize for the evolving search landscape
What We Offer
At GoTo, we believe in supporting our employees with a comprehensive range of benefits designed to fit your life—at work and beyond. Here are just some of the benefits and perks you can expect when you join our team:
Comprehensive health benefits, life and disability insurance, and fertility and family-forming support programs
Paid holidays, volunteer time off, and quarterly self-care days and no meeting days
Tuition and reading reimbursement programs to support your continuous learning and professional growth
Thrive Global Wellness Program, Confidential Employee Assistance Program (EAP)
Employee programs—including Employee Resource Groups (ERGs), GoTo Gives, and our charitable matching program—to amplify your connection and impact.
At GoTo, you’ll find the flexibility, resources, and support you need to thrive—at work, at home, and everywhere in between. You’ll work towards a shared goal with an open-minded, cohesive team that’s greater than the sum of its parts. We’re committed to creating an inclusive space for everyone, because we know unique perspectives make us a stronger company and community. Join us and be part of a company that invests in your future, where together we’ll Be Real, Think Big, Move Fast, Keep Growing, and stay Customer Obsessed. Learn more. (https://www.goto.com/company/corporate-responsibility)
At GoTo, we’re shaping the future of work—driven by curiosity, innovative thinking, and a passion for solving real challenges. As the leader in cloud communications and IT, our solutions are built for what’s next and guided by a relentless focus on customers. Our culture thrives on diverse perspectives, ownership, and a growth mindset that fuels continuous learning and adaptation. Here, collaboration and authenticity spark new ideas and drive real action—so your impact is seen, felt, and valued. Join GoTo to build what’s next and accelerate your journey alongside teammates who turn possibility into reality.
GoTo, Inc. is committed to providing equal opportunity in employment to all employees and applicants for employment. No employee or applicant shall be discriminated against in the terms and conditions of employment on the basis of race, color, religious creed, gender, sex, pregnancy, religion, marital or domestic partner status, age, national origin, ancestry, physical or mental disability (including AIDS/HIV), medical condition, sexual orientation, gender identity, gender expression, genetic information, military and veteran status, application for or denial of family and medical care leave and/or pregnancy disability leave, or any other basis protected by federal, state or local law or ordinance or regulation. GoTo, Inc. also prohibits discrimination based on the perception that anyone has one of these characteristics or is associated with a person who has or who is perceived as having any of those characteristics.