Job Information
Old Dominion Freight Line Manager - PR - and Communications in Thomasville, North Carolina
Are you someone who never rests on their laurels, always strives to go above and beyond, and is committed to keeping your PROMISES? Do you appreciate a company culture that is open, fosters work-life balance, and a dynamic team environment? Then Old Dominion is the home for you. We take pride in being the best in the industry, and from our humble beginnings we know that our People and our Family Spirit are the main ingredient in our secret sauce to success. At Old Dominion we are looking for individuals to join the OD Family that will provide innovative solutions and exceed expectations to keep OD the premier transportation solutions provider.
Manages the OD PR and Communication strategy and activation to develop awareness and establish OD as a thought leader in the Transportation industry by leveraging effective public relations and partnerships. Working cross-functionally with both agency and internal teams, supports OD’s business objectives by publicly positioning OD as an industry leader, differentiating OD’s premium service, and highlighting our unique family culture. Drives positive coverage for OD in the industry and, grows the reputation as a leader in both business and as a good corporate citizen in the communities we operate. Leads internal communications efforts on corporate level initiatives and multi-media assets for functional training needs.
Primary Responsibilities
Lead the development of strategies, priorities, and goals for PR efforts in support of OD’s business objectives, positioning the company as a leader within the transportation industry
Lead all aspects of the PR agency relationship and when necessary, lead the search for a new PR agency partner
Develop and gain alignment to annual strategy brief and provide to PR agency to develop tactical plan
Lead the development and approvals of all PR content, including whitepapers, podcasts, long form articles, etc.
Analyze effectiveness of PR campaigns, in partnership with the agency, on a monthly and annual basis
Assist in the management of the Communication Master Plan
Lead and implement the corporate giving strategy and activation in conjunction with OD senior leadership to include building and fostering relationships with partners.
Evaluate OD’s giving efforts to determine impact, opportunities, and recommend future changes
Plan and track budgets ensuring proper allocation with leadership approved amounts, projects, and accounting periods
Serve as a spokesperson when requested by leadership
Write press releases, leadership speeches and letters
Monitor news and trade publications and stay up to date with trending topics, content opportunities, and potential communication issues
Lead media relations with various business leaders throughout the organization including but not limited to special media events, interviews, media training, thought leadership, and award submissions
Lead the OD Media Team in development of internal communication assets partnering with leadership and cross-functional team members to plan, schedule, and execute projects
Oversee the implementation of the ODTV system ensuring clear and timely communication to employees throughout the OD network
Job Qualifications
Education:
- Bachelor’s degree in Marketing/ Communications or equivalent education and experience
Experience:
6+ years of PR, internal and external communications experience
Project management skills working on multiple tasks simultaneously within timelines and budgets
Copywriting and editing experience for a variety of platforms
Experience working with media outlets and serving as a spokesperson when requested by leadership
Familiarity with media monitoring tools, clipping services, and dashboards
Strong decision-making skills
Strong interpersonal and presentation skills
Strong verbal and writing skills
Working with virtual teams composed of internal and external members
Developing relevant and compelling content for a variety of channels
Proficient with Microsoft Office
Ability to analyze data and provide recommendations
Working knowledge of the transportation industry
Working Days:
Shift and hours to be determined.
Working Shift:
Shift and hours to be determined.
Work Days and Shift are estimates and are subject to change, at any given time, based on job scheduling and/or business levels. Any information listed regarding Days and Shifts shall be considered a guideline of expectations for the specific position at the time of posting.
Join the OD Family Today!As a Full Time member of our Family, you and your family are eligible to receive:
Great Health Benefits including a Zero premium medical plan for employee only coverage
Vision & Dental
Short Term & Long Term Disability
Flex Spending Accounts
401k Retirement plan with company match and additional company annual discretionary match opportunity
Life Insurance
Wellness Program
Tuition Reimbursement for Drivers and Technicians
Training and growth opportunities to build a career
We prioritize our OD family of employees
Ability to advance through our promote from within philosophy
National Career Opportunities Available at our 260+ service centers
Old Dominion Freight Line, Inc. is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, gender identity, and/or gender expression, sexual orientation, age, disability, pregnancy, genetic information, military status, Vietnam Era and/or veteran status, or any other characteristic protected by applicable law(s).
If you have questions regarding this posting or require assistance with the application process, please click here (https://www.odfl.com/us/en/contact.html) for contact information.
Welcome to Old Dominion. If you are looking for a new career with the best LTL (Less-than-Truckload) carrier in the industry you’ve come to the right place. Many companies tout their family atmosphere, but at OD it truly is a reality. We’ve grown from our humble beginnings of a single truck and one route in 1934 started by Earl and Lillian Congdon to a company of over 23,000 employees. At OD we strive daily to keep the family spirit alive and help the world keep promises.