Job Information
The Coca-Cola Company Senior Manager, Portfolio Strategy in Shanghai, China
Role Summary
The Senior Manager, Portfolio Strategy is responsible for shaping portfolio choices by translating human, shopper, and market insights into clear strategic recommendations across brands, categories, and occasions. Sitting within the Human & Shopper Insights team, this role provides an enterprise, fact-based view on how the portfolio should evolve to drive growth, relevance, and value.
This role acts as a strategic thought partner to Marketing, Category, and Commercial teams-helping the organization make better decisions on what to grow, where to play, and how to prioritize across a complex, multi-category portfolio.
Please note: This role is not a fully remote position. The selected candidate will need to be based in Shanghai and follow our hybrid work setup.
What You'll Do for Us
Portfolio Strategy & Decision Support
Develop portfolio strategy perspectives grounded in consumer, shopper, and market insights
Support decisions on portfolio roles, brand prioritization, pack architecture, and occasion coverage
Translate complex data into clear, actionable recommendations that inform category and brand strategies
Human & Shopper Insight Integration
Leverage consumer, shopper, and channel insights to identify growth opportunities and portfolio gaps
Connect behavioral insights with commercial realities to inform portfolio choices
Partner with analytics teams to synthesize insights across multiple data sources
Strategic Partnership & Influence
Act as a thought partner to Category Marketing, Brand Marketing, and Commercial teams
Support key strategy processes, including Long Range Planning (LRP) and annual planning cycles
Influence decision-making through clarity, objectivity, and strong storytelling-not authority
Portfolio Learning & Performance
Track portfolio performance across key dimensions such as relevance, penetration, mix, and value
Identify early signals and trends that may impact portfolio strategy
Build learning agendas to continuously refine portfolio recommendations
Ways of Working & Capability Building
Contribute to development of portfolio strategy frameworks, tools, and best practices
Support consistent ways of working across Insights, Marketing, and Commercial teams
Share learnings and best practices to elevate portfolio thinking across the organization
Perform other job‑related duties as assigned, in response to evolving business needs and market dynamics
Qualifications & Requirements
Experience
8-10+ years of experience in strategy, insights, portfolio management, or related roles
Experience in food & beverage, CPG, retail, or similarly complex consumer categories preferred
Proven experience supporting strategic decision-making in matrixed organizations
Functional Expertise
Strong grounding in consumer and shopper insights
Experience working with portfolio strategy, category strategy, or brand strategy
Ability to synthesize quantitative and qualitative data into clear strategic implications
Comfort working across multiple data sources and imperfect information
Leadership & Ways of Working
Strategic thinker with strong analytical rigor
Influential communicator able to simplify complexity for senior stakeholders
Comfortable challenging assumptions with facts and insight
Highly collaborative and effective in cross-functional environments
Education
Bachelor's degree required
Advanced degree in business, marketing, economics, or related field preferred
What We Offer
Opportunity to shape portfolio decisions that impact brands, categories, and consumers at scale
High-visibility role partnering with senior Marketing, Category, and Commercial leaders
Exposure to enterprise-level strategy discussions within a world-class system
A strong platform to grow into broader strategy or category leadership roles
Competitive compensation, benefits, and development opportunities
Location(s):
China
City/Cities:
Shanghai
Travel Required:
00% - 25%
Relocation Provided:
No
Job Posting End Date:
May 15, 2026
Our Purpose and Growth Culture:
We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to what's possible and believe in continuous learning to improve our business and ourselves. We focus on four key behaviors - curious, empowered, inclusive and agile - and value how we work as much as what we achieve. We believe that our culture is one of the reasons our company continues to thrive after 130+ years. Visit Our Purpose and Vision (https://www.coca-colacompany.com/company/purpose-and-vision) to learn more about these behaviors and how you can bring them to life in your next role at Coca-Cola.
Annual Incentive Reference Value Percentage:15Annual Incentive reference value is a market-based competitive value for your role. It falls in the middle of the range for your role, indicating performance at target.
We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state or local protected class.