Job Information
Jostens Social Media Paid Coordinator in Santiago, Dominican Republic
JOB TITLE: Social Media Paid Coordinator
Location: Santiago
Working Model: On-Site / Hybrid after 3 months
Schedule: Mon-Fri 08:00 AM - 05:30 PM
GENERAL DESCRIPTION OR PURPOSE OF JOB:
The Paid Social Coordinator is a member of the Digital Marketing team, responsible for the execution, quality assurance, and performance reporting across social platforms. This role supports the planning and activation of paid media strategies that drive awareness, engagement, and conversion across our key customer segments.
Working closely with internal partners, the Paid Social Coordinator builds, launches, and maintains paid campaigns, ensures accuracy and alignment with campaign objectives, monitors performance, and contributes to ongoing optimization through reporting and insights. This role plays a critical part in delivering timely, relevant and, and effective paid media experiences across digital consumer touchpoints.
RESPONSIBILITIES / ESSENTIAL FUNCTIONS:
Paid Social Campaign Execution
Build, launch, and maintain paid media campaigns across paid social platforms (Meta, TikTok, Snapchat, LinkedIn & Pinterest)
Traffic ads using approved creative, ad copy, targeting, and budgets
Manage campaign set-up including objectives, audiences, placements, and flighting
Campaign QA & Optimization Support
QA campaigns, ads, and audiences to ensure accuracy, compliance, and alignment with strategy
Identify and resolve issues related to pacing, delivery, or setup
Support optimization efforts by implementing updates to targeting, creative, and budgets as directed
Performance Reporting & Insights
Assist with weekly and monthly paid media performance reporting
Pull and analyze platform metrics including impressions, clicks, CTR
Share insights, trends, and recommendations with internal stakeholders
Cross-Functional Collaboration
- Support campaign timelines, asset delivery, and launch readiness
JOB REQUIREMENTS/SPECIFICATIONS: Note that (i) computer literacy and working-level skill with the basic MS Office suite (Word, Excel, Outlook, Explorer), (ii) good verbal and written communication skills, (iii) good interpersonal skills, and (iv) the ability to work well both individually and in a team environment are default requirements for all Jostens exempt and salaried nonexempt employees.
Required:
Demonstrated passion for the social media space
Working knowledge of paid social platforms such as Meta, TikTok, Snapchat, Pinterest & LinkedIn
Strong verbal, written and presentation communication skills
The ability to communicate creatively and in an engaging manner
Proactive attitude with a commitment to providing premium customer service
Ability to manage multiple campaigns and deadlines in a fast-paced environment
Ability to work individually and with cross-functional teams to develop consensus within diverse groups
Excellent analytical, critical thinking, and problem-solving skills
Preferred:
BA/BS in Business, Marketing, or similar
Basic understanding of media metrics
Familiarity with Google Analytics or other analytics platforms
Experience working with creative assets and ad specifications
Exposure to paid media platforms, campaign managers, or reporting dashboards
Benefits:
Weekly Payment
Law medical insurance and AFP
Complementary Medical Insurance
Life Insurance
Internal Bank
Credit in pharmacy and optic center
Referral Program
Growth Opportunities
About Jostens:
Jostens leads the student commemoration market and has been serving local communities for over 125 years. We work with thousands of K-12 schools, colleges and universities each year, and have the honor of partnering with beloved sports teams and esteemed organizations across the country. Our iconic products — like yearbooks, letter jackets, class jewelry and championship rings — keep meaningful traditions alive and inspire millions of people to celebrate their unique stories, milestone moments and biggest accomplishments every year. We have 13 first-class facilities across the globe, from North America to the Caribbean. Watch a short video about us here (https://f.io/HIAsH659) .
Jostens is an Equal Opportunity Employer and complies with applicable employment laws. EOE/M/F/Vet/Disabled are encouraged to apply. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, pregnancy, sexual orientation, gender identity, national origin, age, protected veteran status, or disability status.