Job Information
WESTERN GOVERNORS UNIVERSITY Director, Regional Marketing, Salt Lake City, UT in SALT LAKE CITY, Utah
If you're passionate about building a better future for individuals, communities, and our country-and you're committed to working hard to play your part in building that future-consider WGU as the next step in your career.
Driven by a mission to expand access to higher education through online, competency-based degree programs, WGU is also committed to being a great place to work for a diverse workforce of student-focused professionals. The university has pioneered a new way to learn in the 21st century, one that has received praise from academic, industry, government, and media leaders. Whatever your role, working for WGU gives you a part to play in helping students graduate, creating a better tomorrow for themselves and their families.
The salary range for this position takes into account the wide range of factors that are considered in making compensation decisions including but not limited to skill sets; experience and training; licensure and certifications; and other business and organizational needs.
At WGU, it is not typical for an individual to be hired at or near the top of the range for their position, and compensation decisions are dependent on the facts and circumstances of each case. A reasonable estimate of the current range is:
Grade: Management_Executive 610
Pay Range: $126,800.00 - $228,300.00
Job Description
The Director, Regional Marketing, leads marketing planning and operations across the entire regional marketing team. Reporting to the Vice President, Regional Marketing, this role serves as both a strategic partner and operational leader and is responsible for the implementation of the tools, data, processes, and vendors needed to execute effective, data-informed marketing programs aligned with institutional priorities across all 7 regions.
They oversee a team of three marketing specialists that support marketing operations, reporting, and process and executional optimization.
This leader acts as the connective tissue between national marketing (creative, media web, CRM etc), regional operations, and data analytics-driving consistent performance, efficient operations, and local impact.
The Regional Marketing team operates in a highly matrixed environment, and as such, it is critical that this leader demonstrates an ability to work collaboratively and drive results through persuasion and influence, as well as by direct authority.
aligned with institutional priorities across all 7 regions.
They oversee a team ofthreemarketing specialists that supportmarketingoperations, reporting, and processand executionaloptimization.
This leader acts as the connective tissue between national marketing(creative, media web, CRMetc), regional operations, and data analytics-driving consistent performance, efficient operations, and local impact.
The Regional Marketing teamoperatesin a highly matrixed environment, and as such, it is critical that this leaderdemonstratesan ability to work collaboratively and drive results through persuasion and influence, as well as by direct authority.
Essential Functions and Responsibilities:
Leadership and Team Management
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Lead, coach, and develop a high-performing team ofMarketingSpecialistswhosupportmarketing executionwithinWGU's seven regionsand areresponsible for centralized tools, templates, and reporting
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Foster a culture of accountability, collaboration, innovation, and continuous improvement within the regional marketing organization
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Serve as a key member of the Marketing leadership... For full info follow application link.
Western Governors Univeristy is an equal opportu nity employer and does not discriminate on the basis of race, color, religion, sex, age, national origin, disability, veteran status, sexual orientation or any other classification protected by federal, state or local law.