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Finch Turf, Inc. Sr. Manager, Content Marketing in Rogers, Arkansas

This job was posted by https://www.arjoblink.arkansas.gov : For more information, please see: https://www.arjoblink.arkansas.gov/jobs/4725171\ Position Title: Sr. Manager, Content Marketing\ \ Job ID: R-000670\ \ Location: US AR Rogers Office\ \ Posting Type: Full time\ \

Description:

SPS Commerce is a leading provider of cloud-based supply chain management solutions, serving a global network of retail trading partners. We foster a collaborative and inclusive work environment where innovation and continuous improvement are highly valued. Join SPS Commerce and be part of a dynamic team that\'s transforming the global retail supply chain!

Position Summary:

The Sr. Manager, Content Marketing is responsible for creating a content strategy and calendar of high-quality, search-optimized educational content that supports ICPs navigate retail requirements and supply chain operations. This role sits within the content marketing team and contributes to SupplierWikis mission of translating complex retail rules, processes, and product insights into clear, actionable resources for suppliers.\ \ This role requires a people manager who can balance accessible, technical writing with operational goals. This role requires the ability to translate complex topics into engaging educational content while also thinking strategically about how content performs across channels. To take SupplierWikis content strategy forward, this role will also play a key part in experimenting with new content formats and collaborating closely with designers, SEO strategists, and campaign teams to expand the reach and impact of our content.

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What You\'ll Do:

Content Creation & Editorial Execution

  • Can coach best practices in researching, writing, and editing long-form educational content
  • Translate complex retail and supply chain topics into clear, useful, and engaging content for supplier audiences
  • Apply SupplierWikis writing standards and style guide to ensure clarity, consistency, and accuracy
  • Maintain and update existing content to ensure it remains relevant and accurate

SEO & Answer Engine Optimization (AEO)

  • Write and structure content optimized for organic search and AI-driven answer engines

  • Collaborate with SEO strategists to incorporate keyword research, search intent, and SERP insights into content

  • Use performance data to refine content structure, formatting, and topic coverage

Content Innovation & Format Expansion

  • Partner with designers to develop new content formats beyond traditional articles, such as:

  • visual explainers

  • frameworks and diagrams

  • downloadable resources

\<\ \ \ \ Equal employment opportunity, including veterans and individuals with disabilities.\ \

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