Job Information
FANUC America Corporation Tradeshow and Marketing Events Administrator in Rochester Hills, Michigan
Job Description
The Tradeshow & Events Administrator will support marketing efforts by coordinating trade shows and events to ensure FANUC America Corporation achieves successful execution and strong lead generation, industry-leading technical content and displays, and a comprehensive evaluation of event effectiveness based on cost, engagement and attendee metrics for future planning.
You need to be highly organized, detail-oriented, proactive, and energetic, with fast-paced environment experience. This role requires efficient and effective event coordination, planning, and execution.
Primary responsibilities will include
Budget Management:
Monitor and track marketing budgets by preparing monthly expense reports for all marketing activities to ensure accuracy and alignment with goals
Procurement :
Handle purchase requisitions for all corporate marketing-related
Lead Management:
Maintain Dynamics Marketing Portal website lead dashboard verifying leads for sales
Coordinate tradeshow campaigns in CRM and iCapture tool to track leads from tradeshow
Analyze leads after tradeshows including identifying demographics on tradeshow leads, including find primary industry, distance traveled, key accounts, etc.
Maintain data standards and integrity, including managing data for marketing communication activities on all platforms
Upload of contacts in CRM
Tradeshow & Event Support : Assist with planning and executing more than 20 corporate tradeshows and events each year, ensuring smooth coordination and Key tasks include:
Securing booth space, reserving hotel room blocks, and registering
Managing timelines and key milestones for each event
Preparing staffing plans and coordinating hotel reservations for participants
Working with Finance to ensure compliance with reimbursement policies by location
Supporting budget planning and expense tracking for tradeshows
Managing inventory of tradeshow attire through the FANUC e-store
Communicating all essential event details to all attendees
Coordinating with project managers to order utilities and labor from general contractors
Preparing detailed show manuals and scheduling online training sessions for major events
Obtaining API details from show management and working with lead vendors to configure and update lead forms for accurate and timely lead communication
Reviewing and validating invoices from show management and contractors before submitting payment requests
Submitting payment requests and coordinating with Finance on payment
Leading and supporting select tradeshows, internal events, and customer-focused events as needed
Support lead management system operations, including data cleanup, lead assessment, and process optimization, etc.
Provide support for marketing initiatives beyond event coordination, including special projects and additional duties as assigned
Travel for trade show and event participation for department support optional (15%)
Ideal candidate will have the following experience and education
Bachelor’s degree or Associates degree in business, Business, Communications, Marketing or related field with relevant experience
Proven proficiency in Microsoft Windows, MS Office Suite (Word, PowerPoint, Excel), along with strong skills in web-based applications
Demonstrated ability to manage administrative tasks and organize workflows efficiently while handling and prioritizing multiple projects simultaneously
Perform sales support activities, including submission tracking, approval coordination, and finder’s fee payment processing for ASI and Employee programs
Demonstrated ability to work effectively with cross-functional teams and business units
Willing to work overtime when required to meet special/critical deadlines
Preferred Qualifications
1+ year of experience planning and coordinating business
Experience in the manufacturing or automotive industry and/or prior FANUC experience
Experience with Oracle applications
Ability to drive throughout the organizations service area for business
Ability to obtain a valid driver’s license
It’s Your Move
At FANUC America, our commitment to People is at the heart of everything we do. We recognize and respect the unique contributions of every team member, and we believe in fostering an environment where careers can grow and thrive. Guided by our core values of Integrity, Dedication, and Excellence, we encourage you to explore new opportunities within our organization—whether that means expanding your skill set, stepping into a new challenge, or collaborating across departments.
Your experience and insights already make you a valued part of our team. If you're ready to take the next step, we invite you to apply for this position today. Good luck—and thank you for your continued dedication to FANUC America.
Sponsorship will not be considered for this position
Equal Opportunity Employer, including disabled and veterans
We offer market competitive pay and benefits programs, as well as opportunities for advancement, knowledge and skill development, and recognition of individual achievements. In addition, we offer the following benefits to our employees:
Medical, Dental & Vision Insurance
401(k) Retirement Program
Life Insurance
Short-Term & Long-Term Disability Plans
Tuition Reimbursement
Wellness Program
Flexible Spending Accounts
Employee Assistance Program
Flexible Benefit Dollars
Generous Holiday & Vacation Program