Job Information
Crate & Barrel Senior Manager, Programmatic in Northbrook, Illinois
The Senior Manager, Programmatic, you will be the primary architect of our integrated programmatic buying strategies across CTV/OLV, Audio, and Display. This leader will build a program rooted in incrementality, omnichannel lift, and algorithmic efficiency. They will lead a team responsible for our programmatic campaigns across partners like The Trade Desk and DV360, integrating MMM (Marketing Mix Modeling) insights into tactical execution and leading data-driven optimizations to drive business growth.
This is an on-site position (Monday through Thursday) based out of our Northbrook, IL office with the flexibility to work remotely on Fridays.
A day in the life as a Sr. Manager, Programmatic...
Lead Programmatic Strategy across CTV, Video, Audio, and Display , including advanced PMP (Private Marketplace) negotiation, audience segmentation, and frequency management
Oversee Multi-Channel Execution within The Trade Desk (TTD) and DV360, ensuring a rigorous testing roadmap and optimal spend allocation across the funnel
Directly manage ad verification and brand safety protocols via DoubleVerify/IAS/MOAT to eliminate waste and fraud
Collaborate with Data Analytics and CRM for advanced audience modeling and closed-loop measurement
Collaborate with internal teams including Brand, Performance and Email Marketing, eCommerce, SEO/GEO, CRM, Analytics to drive total business outcomes
Work with in-house Creative teams to develop high-impact assets tailored for CTV and dynamic display
Serve as the organization’s programmatic expert, educating stakeholders on the evolving ad-tech landscape while managing DSP/SSP and agency relationships
Own internal clarity and progress towards evolution to a best in class Integrated Media program, stay on top of emerging trends in tools, tech and process
Lead and manage Programmatic team within Performance Marketing, develop direct reports focusing on data driven, collaborative & customer-focused skillsets
What you’ll bring to the table…
Deep Programmatic Expertise with extensive hands-on-keys experience in theTrade Desk and DV360, Amazon DSP and others a plus
Proven ability to manage complex large scale campaigns across CTV, Online Video (OLV), Digital Audio, and Dynamic Display, retail experience a plus
Strong POV and experience with Programmatic Tech Stack including buying, verification and measurement tools
Proficiency in leveraging data visualization to translate complex data sets into clear narratives for senior stakeholders
A passion for testing (A/B, Brand Lift, Incrementality) and a willingness to partner cross-functionally to understand the broader business health
Data and performance driven mindset, passion for testing and proving value through ongoing optimizations
Attention to detail and the ability to manage multiple projects at once
Curiosity and willingness to partner with cross functional teams to understand our customer and business
We’d love to hear from you if you have…
8 years experience in Programmatic with 3 years in a Retail/eCommerce environment
Bachelor’s degree in marketing, advertising, economics, statistics or analytics focus preferred or equivalent work experience
Deep expertise in top buying and measurement platforms (The Trade Desk, DV360 preferred, Amazon a plus)
Agency or Brand experience managing enterprise level Programmatic budgets, omni specialty retail preferred
Advanced proficiency in Excel required
Retail experience preferred
Euromarket Designs, Inc., which does business as Crate and Barrel and CB2, will be referred to as “the Company”. The Company is deeply committed to working with and providing reasonable accommodations to individuals with disabilities. If you need a reasonable accommodation for any part of the application process, or in order to perform the essential functions of a position, please contact the location you are applying to here and ask to speak with a manager regarding the nature of your request. The Company is an equal opportunity employer; applicants are considered for all positions without regard to race, color, religious creed, sex, national origin, citizenship status, age, physical or mental disability, sexual orientation, gender identity, marital, parental, veteran or military status, unfavorable military discharge, or any other status protected by applicable federal, state or local law. The Company participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the US. State / City Compliance: The Company will consider for employment qualified applicants with criminal history, including arrest and conviction records, in accordance with the Los Angeles Fair Chance Initiative for Hiring and the San Francisco Fair Chance Ordinance.