Job Information
Publicis Groupe Director, Program Management in New York, New York
Company description
Hi there! We’re Razorfish. We’ve been leading the marketing industry with our digital expertise since the start of the internet. But in 2020, we did a full reboot. What’s different? It all starts with people. Weird, wonderful, complex people - with diverse backgrounds in strategy, creative and technology. But no matter how different we are, we all have one thing in common. We believe our differences are our strength. So we push for inclusion, challenge convention and bring in new perspectives, to inspire new ideas. Because when we connect by understanding what makes people different, we can create unforgettable experiences that enrich lives. Join us at razorfish.com.
Overview
This is a senior integrated marketing Program Management role responsible for overseeing complex, multi-disciplinary programs across a large retainer account. The role spans paid media, CRM/lifecycle, creative, and cross-channel campaign planning, serving as the operational backbone of integrated marketing delivery.
The role acts as a central orchestrator across strategy, media, creative, data/tech, and delivery — and as a trusted client partner and operational right hand to integrated marketing leadership. This position leads high-visibility initiatives across paid social, display, CTV, and CRM/lifecycle, while managing interconnected workstreams, cross-functional teams, and stakeholders across multiple regions and time zones, including Europe and the U.S. West Coast.
This role is a people manager, providing oversight and leadership to several Program Managers, and is accountable for strong delivery, cross-team alignment, operational governance, and senior-level client management.
Responsibilities
Lead integrated marketing programs across paid media, CRM/lifecycle, and creative, with a strong foundation in media strategy and cross-channel campaign planning.
Orchestrate end-to-end campaign lifecycle management , from intake and briefing through creative development, execution, QA, launch, and post-launch reporting/retrospectives.
Serve as a senior point of contact for clients , owning day-to-day client management, expectation setting, and delivery oversight across workstreams.
Act as a central orchestrator across the Integrated Agency Team (IAT) , ensuring alignment and seamless coordination across strategy, media, creative, data/tech, UX, and delivery disciplines.
Manage the day-to-day operating rhythm of the IAT , including leads meetings, cross-functional syncs, workstream alignment, and escalation pathways.
Oversee execution across digital media and CRM/lifecycle channels , ensuring strategic intent is carried through to high-quality, performance-driven delivery.
Develop and maintain operational processes, workflows, and governance frameworks to ensure consistency, quality, and efficiency across workstreams — including approval layers, routing protocols, and operational guardrails.
Manage and mentor several Program Managers , providing guidance, prioritization, career development, and escalation support.
Coordinate and lead teams across multiple time zones , including Europe and the U.S. West Coast, ensuring clear communication and aligned ways of working across distributed teams.
Partner closely with integrated marketing leadership as a strategic and executional right hand, contributing to planning, scoping, and operational model evolution.
Drive strong integration between creative development and media strategy , ensuring cohesive, efficient, and performance-driven work across all touchpoints.
Manage multiple concurrent, interconnected workstreams within a complex retainer account, identifying dependencies, mitigating risks, and driving momentum across programs.
Support transition planning, onboarding, and knowledge transfer for programs and team members, ensuring continuity and operational resilience.
Bring structure, clarity, and momentum to complex initiatives while remaining flexible and adaptable to evolving client needs and priorities.
Qualifications
8–10+ years of experience in program or project management within an integrated marketing, media, or agency environment.
Demonstrated experience leading integrated marketing programs with a strong paid media component, including paid social, display, and CTV.
Proven ability to manage senior client relationships, serving as a trusted partner and primary owner of delivery.
Strong experience working across media strategy, creative, data/tech, and execution teams in an integrated agency model.
Demonstrated people management experience, including leading, mentoring, and developing program management talent.
Experience orchestrating end-to-end campaign workflows, including intake, briefing, routing, approvals, creative production, and post-launch activities.
Track record of developing and maintaining operational processes, governance frameworks, and team ways of working.
Comfortable managing multiple interconnected workstreams and complex programs simultaneously within a large retainer or capacity-based engagement.
Experience coordinating teams across multiple regions and time zones, including global or distributed teams.
Strong understanding of media workflows, creative production processes, CRM/lifecycle marketing, and performance-driven marketing.
Excellent communication, problem-solving, and stakeholder management skills.
Highly adaptable and able to quickly get up to speed in fast-paced, evolving environments with shifting priorities.
Preferred
Experience establishing or evolving operational models within a retainer or capacity-based operating structure.
Experience with Integrated Agency Team (IAT) coordination and multi-discipline program orchestration.
Experience with transition planning, onboarding complex programs, and building operational documentation for continuity.
Additional information
The Power of One starts with our people! To do powerful things, we offer powerful resources. Our best-in-class wellness and benefits offerings include:
Paid Family Care for parents and caregivers for 12 weeks or more
Monetary assistance and support for Adoption, Surrogacy and Fertility
Monetary assistance and support for pet adoption
Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
Tuition Assistance
Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
Matching Gifts programs
Flexible working arrangements
‘Work Your World’ Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)
Business Resource Groups that support multiple affinities and alliances
The benefits offerings listed are available to eligible U.S. Based employees, are reviewed on an annual basis, and are governed by the terms of the applicable plan documents.
Razorfish is an Equal Opportunity Employer. Our employment decisions are made without regard to actual or perceived race, color, ethnicity, religion, creed, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, childbirth and related medical conditions, national origin, ancestry, citizenship status, age, disability, medical condition as defined by applicable state law, genetic information, marital status, military service and veteran status, or any other characteristic protected by applicable federal, state or local laws and ordinances.
If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com.
All your information will be kept confidential according to EEO guidelines.
Compensation Range: $135,375-$216,684 (Annually). This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be (5/15/2026).