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JOB REQUIREMENTS: Responsibilities Social Storytelling & Content Execution \> Execute day-to-day public-facing storytelling for Versiti\'s corporate social accounts and enterprise blood collections social content, under the direction of Media & Public Relations \> Personally create high-quality, platform-native content, including: o Short-form video and reels o Stories and behind-the-scenes content o Static and light motion graphics (Canva or similar tools) o Copy and captions aligned to Versiti\'s brand voice and messaging \> Translate approved messaging, initiatives, and moments into engaging social and digital content \> Apply platform trends and best practices thoughtfully while maintaining brand integrity \> Track and report on content performance to inform ongoing improvements Milwaukee Headquarters Publicity and Community Visibility \> Support headquarters-based publicity and visibility efforts in the Greater Milwaukee region, in coordination with the Senior Manager, Media and Public Relations. \> Amplify corporate events, community partnerships, and public-facing initiatives through social and digital channels. \> Capture real-time content at events and in the community to support awareness and engagement. \> Serve as an on-site content resource to help ensure Versiti\'s public moments are well documented and shared. Social Channel Management and Brand Stewardship \> Manage Versiti\'s primary corporate social accounts and enterprise blood collections social content, ensuring consistency in voice, tone, and visual standards. \> Implement content calendars and publishing plans aligned with broader communication priorities. \> Coordinate with Digital Marketing, Brand, and Public Relations colleagues to ensure alignment across channels and campaigns. Coaching and Enablement \> Serve as content and social storytelling resource for state and service line teams. \> Share best practices, templates, and guidance to help elevate storytelling quality across the organization. \> Model effective content creation and platform use through hands-on execution. Performs other duties as required or assigned which are reasonably within the scope of the duties in this job classification Understands and performs in accordance with all applicable regulatory and compliance requirements Complies with all standard operating policies and procedures Qualifications Education Bachelor\'s Degree in Marketing, Communications, Digital Media, or a related field required Experience 4-6 years Professional experience in content creation, social media management, publicity support, or brand communications. required 1-3 years Demonstrated experience managing brand or organizational social accounts end-to-end. preferred 1-3 years Demonstrated experience providing a portfolio of work showcasing content creation, storytelling, and social execution. preferred Knowledge, Skills and Abilities Strong hands-on skills in: \> Short form video capture and editing \> Graphic design using tools such as Canva \> Mobile-first, real-time content creation required Thorough understanding of leading social media platforms, including LinkedIn, Facebook/Instagram, TikTok, X, YouTube, and more required Competent in copywriting and copyediting to create compelling and clear social media content required Adept at capturing and editing images and video to produce high-quality social media content required Strong interpersonal communication skills to effectively engage with diverse audiences and team members required Ability to manage multiple projects simultaneously while maintaining high standards of work required Strong editorial judgement and ability to execute independently within established strategy required Tools and Technology Social media management tools (Hootsuite, Sprout Social, Buffer) desired Content creation design tools (Canva, Photoshop, Illustrator, Premiere Pro, Lumen5, Animoto) desired Analytics and insig ts tools (Google Analytics, Sprinklr, Brandwatch, HubSpot, Marketo) desired PR and media monitoring tools (Cision, Meltwater, PRNewswire) desired Content management systems (WordPress, Drupal, Contentful) desired Search engine optimization tools (SEMrush, Ahrefs) desired Project management tools (Asana, Trello, Slack) desired ***** APPLICATION INSTRUCTIONS: Other: https://careers-versiti.icims.com/jobs/13081/job?utmsource=dciconsultinggroupintegration&iis=Job+Board&iisn=DCI+Consulting+Group Qualified females, minorities, and special disabled veterans and other veterans are encouraged to apply.