OneMain Financial Jobs

Job Information

Saga Communications of New England Digital Campaign Manager in Longmeadow, Massachusetts

LONGMEADOW Digital Campaign Manager The Digital Campaign Manager is the control center for all digital advertising execution at the Springfield Rocks Media Group. This role ensures that every PPC, Targeted Display, and Social Media campaign moves through a clear, disciplined process, from order intake to execution, optimization, and performance storytelling. This is not a build ads all day role. It\'s an ownership role. The right person loves clarity, thrives on coordination, and takes pride in making complex systems feel calm, organized, and predictable. What You\'ll Own (Not Just Support) 1. Single Intake & Quality Control Serve as the single point of intake for all digital advertising orders Review every order for completeness, clarity, and alignment with goals Ensure budgets, timelines, assets, and expectations are clearly defined before execution Push back (politely and confidently) when something isn\'t ready You prevent problems instead of cleaning them up later. 2. Assignment & Coordination Assign approved orders to the appropriate specialists: PPC Targeted Display Social Media Act as the central hub between sales, managers, and specialists Field questions, changes, and follow-ups so specialists can stay focused on execution Specialists execute. You orchestrate. 3. Campaign Oversight & Optimization Monitor live campaigns to ensure they launch on time and perform as expected Collaborate with specialists on optimizations and adjustments Step in directly when needed to improve performance or resolve issues Maintain confidence and control even when multiple campaigns are moving at once You\'re not panicked by moving parts - you organize them. 4. Reporting & Performance Storytellin Translate campaign data into clear, understandable insights Support managers and sales teams with performance context and talking points Help turn numbers into stories that explain what worked, what didn\'t, and what\'s next You make data useful, not intimidating. This role is ideal for someone who: Naturally thinks in systems and processes Is calm, organized, and unflappable when things get busy Enjoys being the connector between people and teams Is comfortable saying not yet or we need more info first Takes pride in being dependable and trusted Prefers ownership over spotlight Likes things done right, not just fast If you secretly enjoy checklists, workflows, and clean handoffs this role will feel like home. What This Role Is Not Not a high-volume ad builder role Not a reactive support position Not a sales role Not a place for chaos, freelancing, or winging it This role brings order, clarity, and consistency to digital advertising execution.

DirectEmployers