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Always Marketing Malaysia Sdn Bhd Group Business Manager in Kuala Lumpur, Malaysia

About the Role

We are looking for a strategic and commercially driven Group Business Manager to lead key accounts, drive new business growth, and deliver integrated marketing solutions across multiple channels.

This role requires a strong integrated marketer who can connect ATL, Digital, and On-Ground Activation, while building strong client relationships and leading a high-performing team. You will play a key role in driving revenue growth, leading pitches, and shaping strategic campaigns for major brands.

 

What You’ll Be Doing

  • Lead and grow key client accounts, ensuring strong partnerships and outstanding service delivery.

  • Develop integrated marketing strategies across ATL, digital, and activation channels.

  • Drive new business development, including identifying opportunities, leading pitches, and closing deals.

  • Manage the end-to-end business development cycle from prospecting to proposal, negotiation, and contract closure.

  • Lead and mentor a high-performing account team, ensuring strong collaboration and delivery standards.

  • Work closely with senior leadership to achieve revenue targets and identify market opportunities.

  • Drive strong creative and strategic briefs to deliver high-quality campaign outcomes.

What We’re Looking For

  • Possess at least Diploma / Advance Diploma / Bachelor’s Degree in Business / Marketing or equivalent.

  • 7 years’ experience in ATL, BTL, Digital, Social and Retail/Shopper activation roles.

  • Meticulous and have a good sense of business acumen.

  • Process driven and had the agency’s interest at heart.

  • Independent & confident in meeting clients.

  • Able to lead by example, maintain good spirits and contribute to team morale.

  • Experience working with large budgets and high-profile accounts.

  • Confident in pitching techniques and experience taking sole responsibility for projects.

  • Adaptable to new environments and work processes.

  • Strong knowledge of Word, Excel and PowerPoint.

  • Strong verbal and written communication skills.

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