Job Information
Publicis Groupe Digital Partnerships & APEX Director in Copenhagen, Denmark
Company description
The Role
This is a senior, commercially focused role with responsibility for driving and scaling APEX in Denmark, while contributing to the development of digital partnerships and value‑based solutions across channels.
APEX remains the core pillar of the role. In addition, the Digital Partnerships & APEX Director will support the evolution of digital partnerships, solution frameworks and commercial propositions — ensuring that APEX solutions are scalable, operationally sound and commercially strong.
The role operates at the intersection of commercialization, product development, partnerships and execution, translating media, data and digital capabilities into clear, sellable and outcome‑driven solutions.
As Digital Partnerships & APEX Director, you will have responsibility for:
Driving the strategic and commercial development of APEX in Denmark
Contributing to the development and activation of digital partnerships and value‑based solutions
Translating capabilities into clear commercial propositions linked to APEX
Ensuring strong collaboration between strategy, planning, operations and execution
Selling Apex internally to client leads and externally to clients
You will act as a key connector between agencies, commercial teams, clients and regional/global APEX stakeholders, ensuring solutions are easy to activate, measurable and commercially viable.
Key responsibilities
Strategic & commercial development
Define and deliver the annual business and growth plan for APEX in Denmark, aligned with regional and Groupe objectives.
Drive revenue, yield and margin performance across APEX solutions.
Identify new commercial opportunities within APEX, including principal solutions, partnerships and innovative trading models.
Support key pitches and new business initiatives in close collaboration with agency and commercial leadership.
Digital partnerships & solutions
Contribute to the development and activation of digital partnerships with media owners, platforms and technology partners, primarily where they strengthen APEX offerings.
Help build and maintain a clear, market‑relevant solutions framework and local product catalogue for APEX and related digital solutions.
Develop cross‑channel solutions combining media, data and technology with a clear value proposition.
Client & agency enablement
Educate and enable internal teams and clients on the APEX and value‑based solutions proposition.
Act as a senior sparring partner to strategy, planning and operations teams on complex commercial and digital topics.
Support client engagements where APEX or advanced commercial solutions are a key growth driver.
Operational excellence & execution
Ensure solutions are operationally realistic and scalable, working closely with planning and operations teams.
Help bridge strategy and execution, ensuring high‑quality delivery, transparency and measurable outcomes.
Regional & global collaboration
Collaborate closely with APEX regional and global teams to align frameworks, share best practices and support global initiatives.
Ensure local APEX solutions align with global standards while remaining relevant to the Danish market.
Why this role matters
The Digital Partnerships & APEX Director plays a critical role in scaling APEX in Denmark and strengthening how value‑based solutions are commercialized and activated. The role helps ensure that APEX continues to be a growth engine for clients and the business — without duplicating or replacing Head‑level digital leadership.
Profile – what we are looking for
We are looking for an experienced, commercially minded profile with strong experience in media, digital solutions and value‑based commercial models, who is motivated by building, scaling and activating solutions rather than owning full functional leadership.
To succeed in this role, you bring:
5+ years of experience from progressively senior roles within a media agency, media company or digital environment.
A strong understanding of the media marketplace and a well‑established network with key media and platform partners across channels.
A self‑starter mindset with a proven track record of top performance, measured against business growth, revenue development and commercial impact.
Strong capability in identifying and creating opportunities to grow client revenue and build and scale digital capabilities within an agency context.
An entrepreneurial approach with experience driving commercial growth and developing opportunities in close collaboration with existing networks, partners and consultancies.
Solid business and market understanding, with the ability to quickly understand client needs and translate them into innovative, value‑based solutions.
Strong people skills — you are a true team player who can inspire, engage and influence across disciplines without formal people leadership.
Motivation to work hands‑on to grow APEX in Denmark and build strong, trusted relationships internally and externally.
Cross-functional collaboration-mindset that turn ideas into scalable, market‑ready offerings.
About APEX
APEX is Publicis Media’s value‑based solutions and trading division, focused on delivering tangible business outcomes through direct partnerships, principal investments and innovative commercial models. In this role, APEX is the primary engine, while also connecting into broader digital partnerships and operational excellence across the Groupe.
About Publicis Groupe
Publicis Groupe is one of the world’s leading media and communications groups, with more than 100,000 specialists globally, united by the Power of One — bringing media, creativity, data and technology together to solve our clients’ business challenges.
In Denmark, we are a strong and growing organization of 100 talented specialists working with leading local and international brands, delivering integrated solutions across the full marketing ecosystem. We are proud award winners, in both Denmark and internationally. But nothing makes us prouder then working with clients and brands like Salling Group, Mars, Santander, Mondelez, Disney, Pfizer, Haleon, Kenvue, Synoptik and many more.
Our amazing office is located in the center of Copenhagen, close to bus, Metro and train stations.
*Our Values *
At Publicis, our values guide how we think, act, and collaborate:
Lion-hearted: We are brave, take smart risks, and stand up for ideas that move our clients and our people forward.
Agile: We stay flexible and curious, adapting fast to change and driving innovation through experimentation.
Passionate: We care deeply about our craft, our clients, and each other, striving for creativity and excellence in everything we do.
Bold: We think big, move decisively, and deliver work that challenges the norm and creates measurable impact.