Job Information
Bank of America Partnership Marketing Program Manager in Chicago, Illinois
Partnership Marketing Program Manager
Chicago, Illinois
To proceed with your application, you must be at least 18 years of age.
Acknowledge (https://ghr.wd1.myworkdayjobs.com/Lateral-US/job/Chicago/Partnership-Marketing-Program-Manager_26009209)
Bank of America employees are required to meet all posting eligibility requirements prior to applying for any new position.
Acknowledge (https://ghr.wd1.myworkdayjobs.com/Lateral-US/job/Chicago/Partnership-Marketing-Program-Manager_26009209)
Refer a friend
To proceed with your application, you must be at least 18 years of age.
Acknowledge (https://ghr.wd1.myworkdayjobs.com/Lateral-US/job/Chicago/Partnership-Marketing-Program-Manager_26009209)
Bank of America employees are required to meet all posting eligibility requirements prior to applying for any new position.
Acknowledge (https://ghr.wd1.myworkdayjobs.com/Lateral-US/job/Chicago/Partnership-Marketing-Program-Manager_26009209)
Job Description:
At Bank of America, we are guided by a common purpose to help make financial lives better through the power of every connection. We do this by driving Responsible Growth and delivering for our clients, teammates, communities and shareholders every day.
Being a Great Place to Work is core to how we drive Responsible Growth. This includes our commitment to being an inclusive workplace, attracting and developing exceptional talent, supporting our teammates’ physical, emotional, and financial wellness, recognizing and rewarding performance, and how we make an impact in the communities we serve.
Bank of America is committed to an in-office culture with specific requirements for office-based attendance and which allows for an appropriate level of flexibility for our teammates and businesses based on role-specific considerations.
At Bank of America, you can build a successful career with opportunities to learn, grow, and make an impact. Join us!
Job Description:
This job is responsible to lead and direct work across the team and develop and deliver the overall marketing strategy for a portfolio of programs/products/processes. Key responsibilities include using data to make strategic marketing program decisions, building partnerships across the enterprise to drive priorities and project direction, making complex decisions delivering notable impact at the division level, and demonstrating return on investment. Job expectations include identifying risks, tracking to budgets/scope of work, defining/prioritizing solutions and deploying required resources.
Bank of America is looking for a Partnership Marketing Manager to help build our brand and business through activations that span the most iconic Sports partnerships, leagues, teams, and events in the world. Focus on this role includes acting as a primary subject matter expert on how to drive brand and business goals by creating meaningful and memorable connections to our clients, employees, and communities through Sports. The person to fill this role will have strong experience in two distinct disciplines: Lead Liaison with external partners across all aspects of activation to bring the partnership to life and Campaign Management, including development of marketing strategies and investment plans and oversight of go-to-market plans for complex integrated marketing programs.
Required Qualifications:
10 + years of experience in Campaign Management with a focus in Sports Sponsorship Marketing, with brand and/or agency-side experience.
Demonstrated ability to lead teams comprised of subject matter experts across marketing disciplines who are all contributing to a multi-faced and interdependent work effort.
Strong experience in building activations for a large-scale brand(s), including paid, owned and earned channels.
Highest attention to detail needed to manage every facet of end-to-end marketing program executions.
Thrives in a high-pressure, high-volume workload, deadline-oriented and ambiguous environment.
Excellent communication, influencing and facilitation skills.
Ability to navigate a matrixed organization effectively and drive collaboration.
Strong creative sensibility to navigate brand application and provide agencies with clear direction.
Effective external lens regarding consumer trends and cultural moments
Intellectually curious and innovative thinker with demonstrated strategic acumen.
Desired Qualifications:
Subject matter expert and lead in extracting value from a Partnership portfolio that spans Sports and Culture aligned to multiline business strategies.
Relationship management of partnerships with a focus on delivery of rights and assets required to bring the partnership to life.
Excellent project management skills needed to ensure executions are on-strategy/on-time/on-budget/adherence to risk appetite.
Support upfront strategic planning, including briefing process that enables approvals to move forward with investment and creative process.
Collaborate and provide influential leadership to internal partners and stakeholders, including intra team channel partners and other bank core disciplines towards detailed design and delivery of a cohesive go-to-market plan.
Lead and manage multiple agency partners in program development, activation planning, channel tactics and KPI measurement definition.
Drive delivery of milestone program recommendations and updates to key stakeholders.
Be an effective consultant within our center of excellence, sharing best practices for Partnership Marketing activation with local market and line of business teammates.
Skills:
Collaboration
Customer and Client Focus
Decision Making
Product Marketing and Branding
Strategic Thinking
Adaptability
Analytical Thinking
Digital Marketing
Oral Communications
Relationship Building
Active Listening
Business Acumen
Coaching
Leadership Development
Performance Management
Minimum Education Requirement: High School Diploma / GED / Secondary School or equivalent
Internal employees who are currently working from home are still eligible to apply. However, if selected for the role, you may be required to work onsite in accordance with the workplace excellence policy.
Shift:
1st shift (United States of America)
Hours Per Week:
40
Bank of America and its affiliates consider for employment and hire qualified candidates without regard to race, religious creed, religion, color, sex, sexual orientation, genetic information, gender, gender identity, gender expression, age, national origin, ancestry, citizenship, protected veteran or disability status or any factor prohibited by law, and as such affirms in policy and practice to support and promote the concept of equal employment opportunity, in accordance with all applicable federal, state, provincial and municipal laws. The company also prohibits discrimination on other bases such as medical condition, marital status or any other factor that is irrelevant to the performance of our teammates.
View your "Know your Rights (https://www.eeoc.gov/sites/default/files/2023-06/22-088_EEOC_KnowYourRights6.12.pdf) " poster.
View the LA County Fair Chance Ordinance (https://dcba.lacounty.gov/wp-content/uploads/2024/08/FCOE-Official-Notice-Eng-Final-8.30.2024.pdf) .
Bank of America aims to create a workplace free from the dangers and resulting consequences of illegal and illicit drug use and alcohol abuse. Our Drug-Free Workplace and Alcohol Policy (“Policy”) establishes requirements to prevent the presence or use of illegal or illicit drugs or unauthorized alcohol on Bank of America premises and to provide a safe work environment.
Bank of America is committed to an in-office culture with specific requirements for office-based attendance and which allows for an appropriate level of flexibility for our teammates and businesses based on role-specific considerations. Should you be offered a role with Bank of America, your hiring manager will provide you with information on the in-office expectations associated with your role. These expectations are subject to change at any time and at the sole discretion of the Company. To the extent you have a disability or sincerely held religious belief for which you believe you need a reasonable accommodation from this requirement, you must seek an accommodation through the Bank’s required accommodation request process before your first day of work.
This communication provides information about certain Bank of America benefits. Receipt of this document does not automatically entitle you to benefits offered by Bank of America. Every effort has been made to ensure the accuracy of this communication. However, if there are discrepancies between this communication and the official plan documents, the plan documents will always govern. Bank of America retains the discretion to interpret the terms or language used in any of its communications according to the provisions contained in the plan documents. Bank of America also reserves the right to amend or terminate any benefit plan in its sole discretion at any time for any reason.