Job Information
Publicis Groupe Social Media Manager in Cape Town, South Africa
Company description
Digitas is the Networked Experience Agency, built on the vision that we create magnetic experiences that earn the right for brands to exist in human networks. Today, and tomorrow. We deliver Networked Experiences by leveraging comprehensive data, technology, creative, media, and strategy capabilities. Digitas delivers ambitious outcomes via unique solutions that include Creative Experiences, Integrated Media, Addressable Relationships, Social Marketing, and Total Commerce. Celebrated by Ad Age as Data and Insights Agency of the Year, U.S Campaign’s Brand Experience Agency of the Year, Media Network of the Year, and celebrated by Forrester and Gartner, Digitas serves the world’s leading brands through a global network comprised of more than 5,500 employees across over 65 offices in 43 countries, including South Africa.
The Digitas culture is made up of fearless, inventive, and generous Unicorns of all kinds.
Overview
We’re looking for a whip-smart Social Media Manager who can stun our clients and teams with leadership, creativity, vision, and eloquence. The Social Media Manager is responsible for managing, executing, and optimising social media strategies and content across platforms to drive engagement, build brand communities, and support integrated marketing campaigns.
This role works closely with the ECD and Strategy Lead, creative teams, media, and client service to bring social strategies to life through best-in-class content, community management, and performance-led optimisation. Sounds like you? Read on.
Responsibilities
Day to day, your role will include:
You’ll spearhead social for integrated projects and ensure ever-improving service across multiple clients.
Strategy & Planning
Support the development and execution of social media strategies aligned to client objectives and target audiences
Translate high-level social strategy into clear content plans, channel tactics, and always-on execution
Stay up to date with platform updates, trends, and emerging social formats to inform content and recommendations
Content & Campaign Management
Manage and maintain content calendars across multiple social platforms
Collaborate with creative teams to deliver engaging, platform-appropriate content (static, video, stories, short-form, etc.)
Ensure consistent brand voice, tone, and visual identity across all social outputs
Support paid social execution in collaboration with media teams, ensuring content is optimised for performance
Community Management
Own day-to-day community management across brand social channels
Monitor, moderate, and respond to comments, messages, and mentions in a timely and brand-appropriate manner
Escalate community issues, queries, or crises in line with agreed protocols
Turn audience feedback and social listening into actionable insights
Analytics & Reporting
Track and monitor performance across platforms (engagement, reach, growth, conversions)
Compile regular reports with clear insights and recommendations
Use performance data to optimise content, posting strategies, and engagement approaches
Collaboration & Ways of Working
Work closely with the Social Lead and wider team to deliver integrated campaigns
Participate in client meetings where required, contributing social insights and executional expertise
Manage multiple brands and priorities while maintaining high standards of quality and accuracy
Qualifications
Bachelor’s degree in Marketing, Communications, Digital Media, or a related field (or equivalent experience)
3–5 years’ experience in social media management, preferably within an agency or fast-paced environment
Proven experience managing social platforms and content for brands
Hands-on experience with community management and social publishing
We’re looking for a talented Social Media Manager with impressive work experience, which typically includes:
Strong understanding of major social platforms (Meta, X, LinkedIn, TikTok, YouTube, etc.)
Excellent written communication and storytelling skills
Proficiency in social media management and analytics tools (e.g., Sprout, Hootsuite, Meta Business Suite, Google Analytics)
Strong organisational and time management skills
Creative eye with an understanding of visual storytelling and platform best practice
Experience with influencer content, UGC, or creator collaborations
Exposure to paid social and performance-driven content
Familiarity with broader digital marketing principles and integrated campaigns
Social platform expertise
Content planning and execution
Community and crisis management
Analytical and data-informed decision making
Strong communication and collaboration
Innovation and trend awareness
Project and time management
Got the sparkle? Apply if you believe your unique skills are a fit.
Additional information
Digitas is an equal opportunity employer.
Culture commitment:
We are approachable & globally supportive.
We are in this together and solution orientated.
We always do the right thing.
We are never afraid.
Miscellaneous:
- This role with oversee two sites, one in Cape Town and one in Johannesburg, so travel will be required from time to time.
Digitas is an equal opportunity employer and prohibits any forms of Discrimination or Harassment. We celebrate diversity and are committed to creating an inclusive environment for all our employees in line with our Employment Equity Plan. All appointments will be based on qualifications, experience and best fit but preference will be given to candidates from designated groups.
Interested candidates must please submit a concise CV including a link to your portfolio.
Only shortlisted candidates will be contacted. Should you not hear from us within 2 weeks after submitting your application, please consider your application as unsuccessful.