Job Information
Robert Half Admissions and Marketing Assistant in Boston, Massachusetts
Description
Admissions and Marketing Assistant with 1-2+ years of experience needed for a full-time, fully onsite position with our private high school client in Boston. The hours for this fully onsite position are 7:45am-4pm or 4:30pm and there will be required time off hours for school events and activities. Must be comfortable making and answering calls and be comfortable participating in school marketing events. Salary is 50-65K.
The Admissions and Marketing Assistant supports enrollment objectives and enhances brand visibility through administrative, communications, and event support. This role ensures a seamless, welcoming experience for families from initial inquiry to a student’s first day, while actively participating in marketing activities that highlight the school’s values and programs.
Key Responsibilities:
Qualify prospective families, conduct initial and follow-up calls, and pass qualified leads to the Admissions Manager
Schedule school visits, virtual meetings, and maintain a customer-focused communication approach
Manage the CRM (Salesforce), keeping lead pipelines clean and accurate with timely data entry and updates
Nurture leads through follow-up calls and emails, provide feedback on lead quality, and support effective campaign improvements
Guide families through the admissions process, ensuring high-quality written and verbal communications and a positive experience
Build rapport with families, understand their needs, and personalize responses
Support school recruitment and community events, assist during tours, interviews, and student visit days
Drive engagement at every stage of the admissions pipeline, follow best practices in communication, and ensure timely closure of leads
Articulate brand messages and value propositions consistently throughout the admissions journey
Support re-enrollment and retention processes, participate in committee meetings, and help identify and mitigate risks
Maintain knowledge of admissions policies and regulatory requirements, ensure a smooth admissions workflow, and manage required documentation
Capture and manage data in CRM systems, ensuring accuracy for new and existing students
Assist with creation and distribution of marketing materials, organizing inventory for events, and supporting photography/videography for promotions
Provide general support to the Admissions and Marketing Managers and actively engage in community-facing activities
Requirements
Qualifications:
Bachelor’s degree or equivalent, ideally with experience in marketing, communications, education, or related fields
Strong organizational, analytical, interpersonal, and written communication skills
Proficiency in Microsoft Office and basic design tools (e.g., Canva); experience with CRM platforms (Salesforce preferred)
Quick learner able to adapt to new technologies
Professional demeanor with commitment to excellent customer service
Effective time management and multitasking abilities
Team-oriented, collaborative approach
If you are passionate about supporting enrollment goals and creating outstanding experiences for families, we encourage you to apply.
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