Job Information
WVVA Television, Inc. DIGITAL NEWS CONTENT PRODUCER - WVVA in Bluefield, West Virginia
Gray Media, or Gray, is a multimedia company headquartered in Atlanta, Georgia, formally known as Gray Television, Inc. The company is the nation's largest owner of top-rated local television stations and digital assets serving 113 television markets that collectively reach approximately 36 percent of US television households. The portfolio includes 77 markets with the top-rated television station and 100 markets with the first and/or second-highest-rated television station, as well as the largest Telemundo Affiliate group with 45 markets totaling nearly 1.5 million Hispanic TV Households. The company also owns Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Gray's additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios.
About WVVA:
Why WVVA?
Imagine living in "Natures Air-Conditioned City" of Bluefield, WV, nestled amidst the majestic Appalachian Mountains! WVVA isn't just a station; it's your gateway to adventure. We're centrally located to major markets and surrounded by a playground of world-class white-water rafting, thousands of miles of breathtaking ATV and hiking trails, exhilarating skiing, and so much more. We love living here!
JobSummary/Description:
Digital News Content Producer Be the first to break the story! WVVA (a Gray Media station) in Bluefield, WV, is hiring a hard-working Digital News Content Producer to power our website, mobile app, and social platforms with fast, accurate, and compelling coverage. As the newsrooms real-time front line, youll move with urgency, write with clarity, and think across platformsowning breaking news, driving alerts, and delivering standout enterprise digital storytelling. If you bring fresh ideas for digital spaces and have experience with video editing, social media, and strong writing (preferred), we want to meet you.
At WVVA, we push for excellence every day, leveraging the latest technology and constantly finding smarter ways to lead our market.
Duties/Responsibilities include, but are not limited to:
Move quickly with management to send breaking news and weather alertsincluding push
notificationsacross all digital platforms. Collaborate with newsroom teams to create content that meets WVVAs high standards. Publish to online and social platforms using digital publishing tools, video editing software, and related resources. Build engaging, user-friendly elements inside articles (photo galleries, interactive charts, embedded content, etc.). Execute live stream coverage of press conferences or breaking news events as needed. Develop daily digital coverage and special content plans. Train new employees on digital workflows and platform expectations. Bring a team-first attitude every day.
Qualifications/Requirements:
Bachelors degree in social media, journalism, or related field (preferred). Knowledge of ENPS (preferred). Solid understanding of web publishing software, with demonstrated experience developing and publishing news. Strong understanding of social media strategy. Excellent oral and written communication skills to collaborate across the newsroom. High-level understanding of journalism ethics. Excellent web writing skills and proficiency in AP style. Ability to meet deadlines, prioritize assignments, and juggle multiple tasks. Thrive in a fast-paced newsroom environment. Flexibility to work evenings and weekends as needed.