Job Information
Charles Schwab Senior Manager, Content Strategist in Austin, Texas
Your opportunity
At Schwab, you’re empowered to make an impact on your career. Here, innovative thought meets creative problem solving, helping us “challenge the status quo” and transform the finance industry together.
Our Content Management System (CMS) Product Management team partners across the firm to help digital content owners deliver clear, consistent, and client‑focused experiences. From web to mobile to email and beyond, we ensure content meets clients where they are and supports how they engage with Schwab.
As a Senior Content Strategist, you will play a critical role in advancing Schwab’s omnichannel content management capabilities. You will partner closely with product managers, engineers, and content leaders across the organization to define scalable, structured content solutions that enable reuse, consistency, and operational efficiency.
Key Responsibilities:
Lead content audits, assessments, and content modeling sessions to define structured content, metadata, and taxonomy that support reuse and portability across channels
Create and maintain content APIs, schemas, and publishing standards to enable teams to adopt CMS capabilities with minimal engineering effort
Partner with Marketing, Compliance, Product, and Technology to design and operationalize omnichannel workflows, governance practices, and content lifecycle management
Translate content needs into clear, scalable platform requirements by influencing stakeholders and aligning on priorities, decisions, and delivery timelines
Define and champion content standards and guardrails, including naming conventions, required fields, and validation rules, to improve quality and consistency
Collaborate with analytics, search, and support partners to identify content and findability gaps and recommend improvements to models, taxonomy, and guidance
Manage platform taxonomy governance in alignment with teams across Schwab to enable consistent metadata across content systems
Foster a culture of trust, transparency, and shared ownership through thoughtful communication, decision records, and durable documentation
What you have
To ensure that we have fulfilled our promise of "challenging the status quo," this role has specific qualifications that successful candidates should have.
Required Qualifications:
5+ years of experience working with content management systems; Drupal and headless CMS platforms such as Contentful or Sanity are a plus
5+ years of experience in content strategy, UX writing, technical content strategy, or a related
Discipline
Working knowledge of APIs, including REST concepts, endpoints, and authentication, with experience partnering with engineers on implementation
Demonstrated experience designing and implementing structured content models, including fields, relationships, metadata, and reusable components
Experience with AI tools
Preferred Qualifications:
Bachelor’s degree or equivalent practical experience
Comfort working with structured formats such as JSON and or XML
Experience with metadata and taxonomy practices that improve content reuse and findability, including collaboration with search and analytics teams
Technical writing or platform documentation experience
What’s in it for you
At Schwab, you’re empowered to shape your future. We champion your growth through meaningful work, continuous learning, and a culture of trust and collaboration—so you can build the skills to make a lasting impact. Our Hybrid Work and Flexibility approach balances our ongoing commitment to workplace flexibility, serving our clients, and our strong belief in the value of being together in person on a regular basis.
We offer a competitive benefits package that takes care of the whole you – both today and in the future:
401(k) with company match and Employee stock purchase plan
Paid time for vacation, volunteering, and 28-day sabbatical after every 5 years of service for eligible positions
Paid parental leave and family building benefits
Tuition reimbursement
Health, dental, and vision insurance
What’s in it for you:
At Schwab, we’re committed to empowering our employees’ personal and professional success. Our purpose-driven, supportive culture, and focus on your development means you’ll get the tools you need to make a positive difference in the finance industry. Our Hybrid Work and Flexibility approach balances our ongoing commitment to workplace flexibility, serving our clients, and our strong belief in the value of being together in person on a regular basis.
We offer a competitive benefits package that takes care of the whole you – both today and in the future:
401(k) with company match and Employee stock purchase plan
Paid time for vacation, volunteering, and 28-day sabbatical after every 5 years of service for eligible positions
Paid parental leave and family building benefits
Tuition reimbursement
Health, dental, and vision insurance
Schwab is an affirmative action employer, focused on employing and advancing in employment, qualified women, racial and ethnic minorities, protected veterans, and individuals with disabilities in the workplace. If you have a disability and require reasonable accommodations in the application process, contact Human Resources at applicantaccessibility@schwab.com or call 800-275-1281.