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SHRM is a member-driven catalyst for creating better workplaces where people and businesses thrive together. As the trusted authority on all things work, SHRM is the foremost expert, researcher, advocate, and thought leader on issues and innovations impacting today’s evolving workplaces. With nearly 340,000 members in 180 countries, SHRM touches the lives of more than 362 million workers and their families globally.

The Demand Generation Intern supports the execution of SHRM’s marketing campaigns across email, web, and digital channels. This role is designed for individuals looking to gain hands-on experience in digital marketing, campaign operations, and marketing technology.

Working as part of the Performance Marketing team, the intern will assist with campaign setup, content updates, audience targeting, and reporting. This is a learning-focused role that provides exposure to marketing tools, data, and cross-functional collaboration across SHRM teams.

This is a paid internship starting at $20.00/Hour.

This is a 10-week, summer internship from June 2, 2026 - August 6, 2026.

Responsibilities

• Assist in executing multi-channel marketing campaigns (email, web, and digital)

• Support the creation and updates of campaign assets, including emails, landing pages, and forms

• Help with audience list management and basic segmentation

• Review campaigns for accuracy, including links, formatting, and content

• Pull and organize campaign performance metrics (e.g., opens, clicks, engagement)

• Assist with reporting and tracking campaign results

• Support testing and quality assurance across marketing platforms

• Help document campaign processes and key learnings

• Collaborate with marketing, content, and analytics teams on campaign needs

• Stay current on marketing trends and tools

Education & Experience Requirements

Education

• Currently pursuing or recently completed a degree in Marketing, Business, Communications, or a related field

Experience

• Previous internship, coursework, or projects related to marketing are a plus, but not required

Certifications

• None required

Knowledge, Skills & Abilities

• Strong interest in digital marketing and campaign execution

• Basic understanding of email, social media, or web marketing concepts

• Detail-oriented with strong organizational skills

• Comfortable working with spreadsheets (Excel or Google Sheets)

• Strong communication and willingness to learn

• Ability to manage multiple tasks and meet deadlines

• Curiosity and interest in marketing technology and analytics

• Positive attitude and ability to work in a team environment

• Ability to effectively leverage artificial intelligence (AI) tools and technologies to streamline workflows, enhance productivity, and improve overall work quality.

Physical Requirements

This position operates in a typical office environment and requires the ability to perform essential job functions with or without reasonable accommodation. Physical requirements may include:

• Prolonged periods of sitting and working on a computer

• Frequent use of hands for typing and using office equipment

• Occasional standing, walking, and reaching

• Clear verbal and written communication skills

Work Environment

Hybrid Schedule (3 Days In-Office / 2 Days Remote):This position follows a hybrid work schedule, with Tuesday through Thursday in office and Monday and Friday remote. Employees must be available during standard business hours, with core hours beginning between 8:00–9:00 a.m. and concluding between 5:00–6:00 p.m. local time.

Our employment practices are in accordance with the laws that prohibit discrimination against qualified individuals on the basis of race, religion, color, gender, age, national origin, physical or mental disability, genetic information, veteran’s status, marital status, gender identity and expression, sexual orientation, or any other status protected by applicable law.

SHRM is an equal opportunity employer (Minority/Female/Disabled/Veteran).

We do not sponsor applicants for work visas.

Job Details

Job Family 00 - Human Resources

Pay Type Hourly

Employment Indicator Internship