Job Information
Royal Canin EU VET Digital Strategy & Service Manager in Aimargues, France
Job Description:
This role, based in our HQ in Aimargues, is responsible for definition and deployment of European to digitalize the E2E Vet reco model: e-recommendation / e-conversion and e-retention.
More specifically the role:
Decodifies European needs and opportunities in Vet Ecosystem in collaboration with markets
Defines and shape European digital R2C strategy and adoption plan
Influence global stakeholders to secure that Eu needs and strategy are prioritized and considered in global platforms development and deployment.
What will be your key responsibilities?
Contribtue to:
E-RECO:
Defines EU Priorities to influence Global Roadmap Creation
Collaborates with Global Core team in Vet Digital strategy definition
Owns KPI definition and monitoring
Defines Feature prioritization for Global DT, Follow up on developments, Leads and support tests with local units
Lead Vet Service Community, Define & Support business Activation in clusters, Support when issues,
CONVERTION & RETENTION:
Is responsible for EU IVO Mapping & Assessment (always on) making sure Digital Factory develops links with E-Recommendation
Identifies and define the best strategy and digital solutions to e-convert Vet recommendations while keeping the Vet in the value chain and respecting specific RTM requirements (eg Clinical Alliance)
PMS INTEGRATION:
- Leads PMS Integration for EU ( mapping / Assessment / prioritization / roadmap) and works in close collaboration with internal and external to make it happen
LOYALTY PLATFORMS/REWARD ·
EU Mapping & assessment, Support Units to integrate with RC technology
Co-create with Global team a common approach (business & technical)
What are we looking for?
Business management degree
Excellent English written/spoken · French written/spoken is considered a plus
Experience in sales or marketing (minimum 3 years) / Experience in Digital Ecosystem
Demonstrated ability to work cross functions with strong influencing skills whilst building trusting and credible relationships
Project management & deployment experience
Able to handle complexity and ambiguity whilst managing to get things done.
Experience in customer management and engagement.
Experience with and interest in digital creative trends.
What can you expect from Mars?
Work with diverse and talented Associates, all guided by the Five Principles.
Join a purpose driven company, where we’re striving to build the world we want tomorrow, today.
A strong focus on learning and development support from day one, including access to our in-house Mars University.
An industry competitive salary and benefits package, including company bonus.